Simon Cooper bought a nifty 90 with an interesting past, and treated it to a seemingly endless series of collisions with trees. But he’s not barking mad, or a complete sap, so he quickly twigged that he needed to branch out into the world of body protection.
West Mids 4x4 is a comparative newcomer to the off-road industry. But the company’s demo truck shows that it already has a wide variety of products to show off – and the vehicle’s owner, co-director Ian Moulsdale, has many years’ experience of modifying, off-roading and Land Rover re-inventing behind him.